How AI Is Helping Brands Understand Customer Emotions

Brands are moving beyond star ratings to read how customers actually feel—using AI to analyze voice tone, word choice, facial cues, and behavior across channels—so they can defuse frustration, tailor responses, and design more resonant experiences. The shift is from keyword sentiment to multimodal, real‑time “emotion intelligence” embedded in service, sales, and research.​ Where AI … Read more